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Robert Harwood  - Financial Advisor in Tampa, Florida for Harwood Advisory Group LLC

Paladin Research Report For:

Robert Harwood

Harwood Financial Group

Robert Harwood, a financial fiduciary, has been a Paladin Registry member since 2015. Robert is the owner of Harwood Financial Group. Robert has over 9 years of experience. Robert provides financial services to clients in the Tampa, Florida area.

I. Snapshot

Part I provides a quick summary of this advisor’s credentials, ethical history, and business practices. See additional descriptive information in Parts IV through VIII of this research report.

A. Registry Member
  • Since 2015
B. Years of Experience
  • 9
C. College Degrees
  • University of South Florida - Engineering
D. Financial Fiduciary
  • Yes
E. Asset Requirement
  • $50,000

II. Contact Information

Part II provides general contact information

A. Main Location
  • 4601 North A Street
    Tampa, Florida, 33609
B. Telephone
  • 800-989-1427

III. Internet

You should use the Internet to conduct your own online research for advisors before you select them:

  • Visit firm websites
  • Google search names (advisors, firms, owners of firms)
  • Check advisor compliance records at FINRA.org
  • View firm ADVs at SEC.gov
  • View social connections
  • Read articles that have been written by this advisor or firm
Tip: The information on the Internet is easy to access, you retain your anonymity while you conduct your research, and you will find information that helps you make the right decisions.

B. Social Connections

IV. Firm(s)

This part of the research report contains important information that describes an advisor’s relationship to various financial firms.

RIA (Registered Investment Advisor): This type of firm registration permits the advisor to provide financial advice and services for fees.

Broker/Dealer: This type of firm licenses representatives who sell financial products for commissions.

Relationship: The advisor may be an owner, employee, partner, or independent contractor.

Tip: Make sure you know who owns the advisor’s RIA and Broker/Dealer (if applicable). The firm may look independent, but it may be owned by a bank or insurance company. Google the name of the owner to make sure there is no history of financial fraud, misrepresentation, or omission.

A. Name of Firm
  • Harwood Financial Group
B. Relationship to Firm
  • Owner
C. Name of RIA
  • Harwood Advisory Group LLC
D. Name of Broker/Dealer
E. Name(s) of Custodian(s)
  • TD Ameritrade
  • Fidelity

V. Credentials

You want a real expert with documented credentials helping you plan your financial future and invest your assets in the securities markets.

Real experts have valid, documented credentials that include degrees, experience, and high quality certifications.

Experience: Years of experience is the best way for advisors to become real financial experts.

Education: Degrees should be from accredited institutions. Use the Internet to research schools you may not have heard of. Some advisors buy degrees to appear more knowledgeable than they really are.

Certifications: Also called designations, certifications are the best way for advisors to acquire specialized knowledge in shorter time periods. Some certifications are extremely valuable (CFA, CFP, CIMA, CPA). 35% of certifications are fake (Source: Paladin Research).

Associations: Membership in quality associations can also be a source of specialized knowledge if the organizations have continuing education requirements.

Firm Credentials: Some advisors represent firms that employ or license multiple professionals. Some of these professionals may impact your financial results.

Tip: Real experts have good educations, years of experience, and high quality certifications and designations.

A. Years of Financial Experience
  • 9 Years
B. College, Degrees, Years
  • University of South Florida - Engineering
C. Association Memberships
  • None

VI. Registration, Licensing,
Compliance

You want a real financial expert. You also want an expert you can trust.

Registration: Only Registered Investment Advisors (firms) and Investment Advisor Representatives (professionals) can provide financial advice and ongoing services for fees.

Type of Registration: RIAs with less than $100 million of assets register with your state’s Securities Commissioner. RIAs with more than $100 million of assets register with the Securities and Exchange Commission.

Industry Licenses: These licenses permit advisors to sell investment and insurance products for commissions.

Registration & License Numbers: Use the advisor and firm’s registration and license numbers to check compliance records at: FINRA.org, SEC.gov, your State’s Securities Commissioner, and your State’s Insurance Commissioner.

State Licensing: Make sure the advisor is licensed to sell investment and insurance products in your state. Make sure the advisor is properly licensed before you buy.

Financial Fiduciary: RIAs and IARs are fiduciaries who are held to the highest ethical standards in the financial service industry. Salesmen are held to lower ethical standards that do not require them to put your financial interests first.

Compliance Record (Investment): Does an advisor or firm have disclosures on compliance records that are maintained by FINRA.org, SEC.gov, or your state’s Securities Commissioner?

Compliance Record (Insurance): Does an advisor or firm have disclosures on compliance records that are maintained by your state’s Insurance Commissioner?

Criminal Disclosures: It may be hard to believe, but convicted felons can obtain securities licenses if their crimes were not securities related.

Additional Disclosures: Advisors and firms have the option of providing additional disclosures that are published on their Paladin Research Reports.

ADVs: RIAs file ADVs with the Securities and Exchange Commission. These documents provide valuable information about advisory firms.

Links: Click on these links to view additional information about advisors and firms on third party websites.

A. Type of RIA Registration
  • SEC
B. Registration & License Numbers
  • CRD: 166585
  • IARD: 166585
  • Insurance: L068475
C. State Licences
  • Investment Products for Commission: See List
    • Alabama
    • Connecticut
    • Florida
    • Georgia
    • Illinois
    • Indiana
    • Maryland
    • Michigan
    • Minnesota
    • New Hampshire
    • New Jersey
    • New York
    • North Carolina
    • Ohio
    • Oregon
    • Pennsylvania
    • Tennessee
    • Texas
  • Insurance Products for Commission: See List
    • Connecticut
    • Florida
    • Georgia
    • Illinois
    • Michigan
    • North Carolina
    • Texas
D. Compliance Record (Investment)
E. Compliance Record (Insurance)
F. Additional Disclosure(s)
  • Investment Advisory Services offered through Harwood Advisory Group, a SEC Registered Investment Advisor. Insurance products and services are offered through the Harwood Insurance Group. Harwood Advisory Group and Harwood Insurance Group do business collectively as Harwood Financial Group, DBA. The aforementioned are affiliated companies
G. View our ADV(s)
H. Links

VII. Business Data & Practices

Part VII describes the advisor’s business and practices. How does the advisor’s business practices compare to other professionals you are considering?

Business Philosophy: Every advisor has a business philosophy. This makes philosophy a differentiating characteristic. Compare philosophies and select the one that has the highest probability of helping you achieve your financial goals.

Minimum Asset Requirement: A high percentage of financial advisors have minimum asset requirements for new clients. Advisors with bigger practices tend to have higher minimums. Advisors with smaller practices tend to have lower minimums. Some advisors will work with anyone who would benefit from their services.

Number of Current Clients: An indicator for the scope of an advisor or firm’s current business.

Assets Under Management or Advisement: An indicator for the scope of an advisor or firm’s current business.

Method(s) of Compensation: A critical variable when you select a financial advisor. Real advisors are compensated with fees. Salesmen are compensated with commissions. Some professionals receive both types of compensation.

Methods of Communication: Traditional advisors will meet face-to-face in your location or their offices. Virtual advisors communicate via email, telephone, or Skype. All Robo advisor communications are online.

Types of Reports: Performance reports are the most important type of documentation. You may also want brokerage statements, market environment reports, and newsletters.

Second Language: It may be important to you that your advisor speaks a second language.

Value Statement: This statement may describe how this advisor or firm produces value that offsets expenses that are deducted from your accounts. The statement may also describe differentiating characteristics.

Tip: Select an advisor or firm that has an investor-friendly business model and practices.

A. Business Philosophy
  • Our reputation is built on a long track record of working with people who like to succeed -- people like you. Our process is sound and solid: we define your goals, review your assets, analyze your needs, provide recommendations, implement execution, monitor track your progress, and make any adjustments as warranted. We take the holistic view and provide you the comfort and knowledge that your investments will be managed in a conservative and well thought out manner. We do this by clearly communicating with you and understanding your needs, and by mapping out a plan and picking the investments that we truly believe are right for your particular situation. It is not about hitting a "homerun" in the markets, it is about advancing toward your financial goals "one base at a time." It is about growing and protecting your wealth so that you can enjoy your retirement and the fruits of your labors. That's our job, and we do it well. If you want to secure your financial future, let us show you how.

B. Minimum Asset Requirement
  • $50,000
C. Methods of Communication
D. Second Language(s)
  • No
E. Value Statement
  • We are wealth managers and we help financially successful people navigate the challenging financial markets so that they can benefit from their endeavors and enjoy their time in retirement. We are a full service organization, from wealth management and tax reduction strategies to asset protect and estate transition planning. We do not measure our level of services against other financial firms- that just wouldn't be good enough. We strive to lead our industry in excellence. As Fiduciaries we work for you. Your assets are custodian at well-known firms such as Fidelity and TD Ameritrade. Through our arrangements with these firms we will be able to manage your finances in a manner that is aligned with your goals. We will not earn commissions

VIII. Clients & Services

Part VIII provides information about this advisor or firm’s clientele and services.

Types of Clients: Describes the types of clients this advisor or firm works with. You should ask for a breakdown of clients to make sure the advisor works with a lot of clients like you.

Types of Services: Describes the types of services that are provided by this advisor or firm. Make sure the advisor provides the services that you are seeking.

Discretionary Asset Management: Some advisors and firms make investment decisions for clients without the clients’ approval in advance.

Limited Engagement Services: Some advisors provide limited engagement services that do not require assets.

Custodian(s): Financial advisors are not allowed to come in contact with your assets. They use the services of third party or firm custodians to hold your assets for you. Make sure the advisor uses the services of a brand name custodian or a custodian with a long history of providing services to investors with billions of dollars of assets.

Tip: There are five types of financial advice and services: Planning, Investment, Insurance, Tax, and Legal (wills, trusts).

A. Types of Clients
  • Individuals
  • Pension Plans
  • Endowments
  • Other: Physicians
  • Foundations
  • Public Funds
  • Taft-Hartley Funds
  • Businesses
B. Types of Financial Services
  • Investment Advice & Management
  • Insurance Products & Annuities
  • Tax Advice and Services
  • Legal Advice and Services

IX. Certification

Certification: Advisors certify the data in this research report are complete and accurate. Check Most Recent Update to determine the last time this advisor or firm updated this report.

Advisor Name
  • Robert Harwood
Most Recent Update:
  • Oct 19, 2021

BASIC INFORMATION NEEDED FOR THE INQUIRY

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